One (out of 3) of our island's local ice cream shoppes makes their own waffle cones in house. When you open that door and take a whiff, you literally float to the counter. I can't say I'd want my living room to smell like that. I think I'll stick with Yankee Candles...

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Is this really what Ben and Jerry had in mind when they started the company? I really doubt it. Too bad they sold out to Unilever and have to live with their names on products like this.

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This is getting a little out of hand. Flavor sprays I understand.. but household sprays that smell like food? Candles are enough when someone wants that smell. Sprays should be reserved for "freshening" the air, not for making you hungry.

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My friend and I were just talking about BBQ smell air scent since we live in an apartment and miss stuff that you can do when you have a backyard. This led us to a site of gag gifts where they actually sell such a thing (like a hanging car air freshener) in the shape of a steak ! Now they have this food-scented air spray ! Wow. I ask you, what would stop a restaurant from pumping this stuff through the air to trick guests into ordering certain dishes?! I have already heard that if you are selling a house that it is good to have cookies or brownies baking in the oven.It used to be "Don't believe everything you think you see or read" Now we find out that we can't even trust our own noses !

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This is in response to the comment by "loved"
"Wow. I ask you, what would stop a restaurant from pumping this stuff through the air to trick guests into ordering certain dishes?" Disney World does this... When you walk into the Magic Kingdom, they pipe the smell of popcorn in, and the next thing you see?... Surprise! Popcorn... also, I had heard they do the same near the bakery...

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Left-wing, tree-hugging, granola-munching, Bush-bashing, bleeding heart liberals Ben & Jerry selling out to Corporate America in the name of the almighty dollar...classic!!!!!

See??? Liberals are greedy too!!!

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IF YOU WANT TO SMELL LIKE CHOCOLATE OR SOMETHING SWEET, YOU CAN JUST PURCHASE CHEAPER BODY SPRAYS AT VICTORIA'S SECRET OR BATH & BODY WORKS OR AT ANY LOCAL DRUG STORE! THEY HAVE CHOCOLATE OR VANILLA SCENTED BODY SPRAYS. WHY PAY $15 BUCKS FOR A FRIGGIN' SMALL BOTTLE OF BEN & JERRY'S ROOM FRESHENER WHICH JUST SMELLS LIKE CHOCOLATE?? PLUS, YOU'D PROBABLY HAVE TO PAY FOR SHIPPING & HANDLING FROM THEIR WEBSITE ORDER. JEEZ, CORPORATE AMERICA WILL DO ANYTHING TO MAKE A BUCK. WHAT IS THE BIG DIFFERENCE BETWEEN CHOCOLATE CHIP COOKIE DOUGH AND CHOCOLATE FUDGE BROWNIE? IT ALL SMELLS LIKE CHOCOLATE OR VANILLA OR MAPLE! PERSONALLY, I LIKE THOSE APPLE SCENTED BODY SPRAYS. MM...MMM. SMELLS GREAT!

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i am a foodie and i love anything having to do with food. Right down to my corn dog air freshener for my car so you darn tootin i will lap this up like a puppy. I love Ben and Jerry's. Way to be!! Love, the food hog!!

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Im not surprised...bath and body works sells candles that smell like mashed potatoes...I dont need to say anymore

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Ever been to The Mirage Hotel Casino in Las Vegas?
In the lobby , as you wait to check in, is the most delicious pina colada tropical fragrance that they pump in.
Wonderful for the ambiance!

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Hey Mabel,
We are talking about waffles here...lighten up!

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The ONLY non hi-calorie thing made by Ben & Jerry. I would use it:)

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There is already a wonderful waffle scented scent developed by Philosophy, the great skin care line...this is available at Nordstrom, Sephora, and online. It is called Waffle Cone and can be seen on the Philosophy website at www.philosophy.com/web/store/product_10001_10001_-1_55011_24027
Enjoy!

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I bet the other countries out there are laughing at the fact that instead of trying to improve the country, we are working on developing an ice cream scented spray.

yep, this is america.

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Here's the link to the sprays and other stuff:
http://store.benjerry.com/miscellaneous.html

OR

http://store.benjerry.com/

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I'd go for their Peanut Butter Cup Lip Balm... And I'd probably buy the magnets. But am I really? Nah...

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The article muses, "I'm not sure how long that appeal would last once you invite it into your home."
Well I can tell you, since I work directly above a Cold Stone Creamery. The first day they were making them I was in heaven. About halfway through the second day it got old. For a few weeks I wanted to gag every time I smelled waffle cone. Luckily now I can tune it out pretty well, not unlike my friend who once became impervous to manure-like scents from living adjacent to a waste treatment plant.

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I'd buy a couple of their ceramics:

http://store.benjerry.com/housewares.html

The Cow Spot spoons look cool.

And the notepads, especially the Rainbow one:

http://store.benjerry.com/readwriteables.html

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I think a waffle scent is neat-O...brings me back to home when my Mom(now gone) in the waffle iron(a wedding gift in the early 1930"s...also waffle's & chicken at Sunday evening light suppers by the fireplace in cool weather. Light supper as Sunday dinner at2 or 3 o'clock was the rule for most everyone back then up 'till 1950's. We used Log Cabin brand syrup in a log cabin tin (which I would save to use as a building with my Lionel train set. es..I will try this new spray if only to invoke happier times.....

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I agree Katie. But we are corporate america and we have to make money somehow.

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